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Research News
February 12, 2026Whether ordering a pizza to split with friends or planning a family excursion, better communication can help reduce the anxiety that surrounds joint-consumption situations. Sharaya Jones, assistant professor of marketing at the Costello College of Business at George Mason University, recently published research targeting this understudied area of consumer psychology.
February 11, 2026Balancing and combining different kinds of intelligence may be even more important than how much you know, or how you think. In a recently published piece, Matthew A. Cronin, professor of management at Costello College of Business at George Mason University, deconstruct intelligence into three modalities, which they label the Scientist, the Artist and the Judge (or “SAJ,” pronounced “sage”).
January 7, 2026How employees respond to being under surveillance depends on a number of factors, including how good they are at their jobs.
December 15, 2025Long Chen, accounting area chair, and Yi Cao, assistant professor of accounting, contribute an article to Harvard Business Review about how managers need to "twice-groom" their public information as AI models generate meaningful insights at surprising scale and speed, in an article titled, "Corporate Disclosure in the Age of AI."
December 4, 2025To please both the planet and shareholders at the same time, firms must travel a triangular path.
December 1, 2025How does the PCAOB, which oversees corporate audits, select targets for inspection? A George Mason University accounting professor built a model to help capture the process.- November 7, 2025A pair of George Mason University marketing professors have unpacked the surprisingly intense and complicated emotional consequences of brand inauthenticity.
November 3, 2025Rising rivalry between the U.S. and China is reshaping corporate decisions on sourcing, production, and investment.
October 24, 2025Air quality standards do more than reduce pollution for noncompliant counties; they increase the cost of funding public infrastructure like schools, hospitals, and roads.
October 22, 2025It’s no surprise that short-selling carries heavy weight on Wall Street. But next to nothing has been known about the agent lenders from whom short-sellers borrow their shares—until now.
October 10, 2025Jessica Hoppner, associate professor of marketing at the Donald G. Costello College of Business at George Mason University, has been named a recipient of Academy of Marketing Research Funding for 2025.-
October 8, 2025Managers’ attempts to distract investors from bad news have serious implications for market efficiency.
Faculty Media Mentions
February 25, 2026Management professor Kevin Rockmann speaks to The Wall Street Journal about how employees can land remote jobs in the post-Covid era, in an article titled, "The Remote-Work Dream Isn’t Dead, but It’s Slipping Away."
February 25, 2026Steve Pilloff, instructional professor of finance, shares advice for young adults who are thinking of getting a credit card in a WalletHub article titled, "Best Credit Cards for Young Adults."
February 21, 2026Using a generative AI tool to help with your taxes might be free and quick, but it comes with major risks of making costly mistakes. Here's why
February 16, 2026Associate professor of marketing Laurie A. Meamber was featured in WalletHub's piece about Capital One SavorOne Cash Rewards Credit Card, in an section called, "Expert Thoughts on Capital One Savor."
February 13, 2026Finance professor Derek Horstmeyer discusses how floating rate debt should be added to a portfolio to add value during interest rate up cycles, in an article titled, "How Fixed-Rate Bonds Could Be Hurting Your Returns."-
February 10, 2026Finance professor Derek Horstmeyer discusses how AI‑driven agents could distort or obscure traditional economic signals, making it harder for the Federal Reserve to detect looming downturns, in an article titled, "BankThink To monitor an AI-driven economy, the Fed is going to need new tools."
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February 7, 2026Steve Pilloff, instructional professor of finance, shares advice for households grappling with the affordability crisis in a Moneywise article titled, "Many US households feel like they can’t get ahead financially. Here’s why the math behind wages, rising costs and long-term savings keep falling short."
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February 4, 2026Management professor Kevin Rockmann talks to HR Executive about how leadership in 2026 will differ from the past, in an article titled, "What will define ‘strong’ managers in 2026?"
February 3, 2026Mariia Petryk, assistant professor in the information systems and operations management area, speaks with Retail Customer Experience about Walmart's growing partnership with ChatGPT, in an article titled, "The potential impact of Walmart's ChatGPT shopping strategy."
February 2, 2026David Koo, assistant professor of accounting, comments on proposed changes to quarterly reporting rules for Accounting Today, in an article titled, "Should public companies report twice a year?"-
January 26, 2026Finance professor Derek Horstmeyer explores the validity and rationality of a potential AI-driven stock market bubble, in an article titled, "Magnificent 7 Companies Buoyed by Circular Investing Phenomenon."
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January 4, 2026Research shows these funds can help in a downturn, but alternatives might be cheaper.