A.I. & Innovation - Costello

Finance professor Derek Horstmeyer discusses how AI‑driven agents could distort or obscure traditional economic signals, making it harder for the Federal Reserve to detect looming downturns, in an article titled, "BankThink To monitor an AI-driven economy, the Fed is going to need new tools."

How employees respond to being under surveillance depends on a number of factors, including how good they are at their jobs.

Pharmaceutical website design can determine whether patients grasp critical risks, recall benefits, and take meaningful next steps.

Two Costello College of Business accounting professors are exploring how inherent personal traits may influence business success—and their early findings will gratify the left-handed among us.

A pair of George Mason University professors are helping needy nonprofits refine their messaging strategies with the help of customized chatbots.

While book bans are not new to the American electorate, the rise in these bans since 2021 has sparked contentious media debates. Paradoxically, this has increased the readership of banned books and given politicians on both sides a platform to exploit controversy.

Information systems professor Nirup Menon has been researching IT and health care for decades. Now, with the help of the newest tech, he’s helping hospitals translate digital transformation into better outcomes for patients.

China’s complicated and colorful e-commerce landscape gives us a sense of how livestream shopping is transforming retail. Si Xie, assistant professor of information systems and operations management, researches this new trend.

In her off hours, Mariia Petryk, assistant professor of information systems and operations management, is using her data science expertise to help bring decentralized medicine to conflict zones—starting with her birth country, Ukraine.

New research suggests there’s at least one group of people applauding the collapse of local journalism in the United States: corrupt politicians.