Brad Greenwood

Brad N. Greenwood is the Costello Distinguished Professor of Business at George Mason University’s Costello College of Business. He joined the faculty at Mason from the University of Minnesota’s Carlson School of Management. He has also served on the faculty at Georgetown University, Temple University, and the University of Maryland. Greenwood’s research examines the intended and unintended consequence of innovation, and how access to the resulting information affects welfare at the interface between business, technology, and social issues; notably in the contexts of healthcare, entrepreneurship, and legal issues. He is currently an Associate Editor at Management Science and a Senior Editor at MIS Quarterly. His work has been published in such leading outlets as: The Proceedings of the National Academy of Sciences, Science Advances, Administrative Science Quarterly, Management Science, Organization Science, Information Systems Research, Productions and Operations Management, MIS Quarterly, Manufacturing & Service Operations Management, the Communications of the ACM, the Strategic Management Journal, the Journal of Business Ethics, the Journal of Law, Economics, and Organization, the Journal of Medical Internet Research, and PLoS ONE.

Research Interests

• Consequences of Innovation
• Public and Population Health
• Law and Economics
• Digital Platforms

Education

• PhD – University of Maryland, College Park
• LLM - George Mason University
• JM - George Mason University
• MBA – University of Notre Dame
• MIT – Virginia Polytechnic Institute and State University
• BS – Rensselaer Polytechnic Institute

Research and Awards

• GT Ozer, Brad N Greenwood, Anand Gopal (2026) “Let it Ride! An Empirical Investigation of Problem Gambling and the Implications of Legalized Sports Betting” Forthcoming at Information Systems Research
• Yingda Lu, Ionnis Bellos, Brad N Greenwood, Liqiang Huang (2026) “Is IT That You Can’t Learn, Or You Won’t Learn? Technology-Enabled Monitoring and Heterogeneity in Sales Performance” Forthcoming at Manufacturing & Service Operations Management
• Brad N Greenwood, Bruce Kobayashi, Evan P Starr (2026) “Can You Keep a Secret? Banning Noncompetes Does Not Increase Trade Secret Litigation” Forthcoming at The Journal of Law, Economics, and Organizations
• Yash Babar, Ali Mahdavi Adeli, Brad N Greenwood (2026) “Cooking or Clicking: The Impact of Online Food Delivery Platforms on Domestic Food Preparation” Forthcoming at Management Science
• Roman Lukyanenko, Jeffrey Parsons, Brad N Greenwood, Caren Cooper (2026) “A Framework and Research Agenda for Understanding and Improving Data Repurposing” In Press at MIS Quarterly
• Jens Foerderer, Dominik Gutt, Brad N. Greenwood (2026) “Star Wars: Does Star Turnover Erode Content Supply? Evidence from Multi-Sided Streaming Platforms” In Press at Information Systems Research
• Shuting (Ada) Wang, Brad N Greenwood (2026) “Does Length Impact Engagement? Length Limits of Posts and Microblogging Behavior” Articles in Advance at Management Science
• Anderson, M. R., Burtch, G., & Greenwood, B. N. (2025). Abortion Restrictions and Infant Mortality in the United States, 2018–2023. American Journal of Public Health, 115(11), 1895-1902.
• Jeffrey Clement, Brad N Greenwood, John D’Arcy, Corey Angst (2025) “Expanding Risks: Medicaid Expansion and Data Security” PLoS One 20(7): e0307015
• Gord Burtch, Brad N Greenwood, Kiron Ravindran (2025) “Lucy and the Chocolate Factory: Warehouse Robotics and Worker Safety” Industrial & Labor Relations Review, 78(4), 587-613
• Included in “Novel Technologies at Work” Special Collection
• Wenying Gu, Brad Greenwood, Ritu Agarwal, Paul Nestadt (2025) “The Impact of Extreme Risk Protective Orders on Firearm Fatalities” The American Journal of Preventative Medicine, 69(2), 107652
• Anderson, Michaela R., Gordon Burtch, and Brad N. Greenwood. (2024) "The impact of abortion restrictions on American mental health." Science Advances 10, no. 27: eadl5743.
• Jeremy Watson, Gordon Burtch, Brad N Greenwood (2024) “Do Digital Technologies Reduce Racially Biased Reporting? Evidence from NYPD Administrative Data” Proceedings of the National Academy of Sciences, 121 (24): e2402375121
• Gorkem Turgut Ozer, Brad N. Greenwood, Anandasivam Gopal (2024) “Noisebnb: An Empirical Analysis of Home-Sharing Platforms and Residential Noise Complaints.” Information Systems Research 35(4):1824-1847.
• Ted Matherly, Brad N Greenwood (2023) “No News is Bad News: Corruption, News Deserts, and the Decline of the Fourth Estate” MIS Quarterly, 48 (2), 699 - 714
• 2024 This IS Research Trailblazing Paper Award
• Vaaler, P. M., & Greenwood, B. (2023). Do US State Breach Notification Laws Decrease Firm Data Breaches? Review of Law & Economics, 19(3), 263-316.
• Wu, X., Gong, J., Greenwood, B. N., & Song, Y. (2023). The Effect of Early Electric Vehicle Subsidies on the Automobile Market. Journal of Public Policy & Marketing, 42(2), 169-186.
• Gong, Jing, Brad N. Greenwood, and Yiping Song. "An empirical investigation of ridesharing and new vehicle purchase." Manufacturing & Service Operations Management 25, no. 3 (2023): 884-902.
• Ozer, G. T., Greenwood, B. N., & Gopal, A. (2023). Digital multisided platforms and women’s health: An empirical analysis of peer-to-peer lending and abortion rates. Information Systems Research, 34(1), 223-252.
• 2022 Bapna-Ghose Social Justice Best Paper Award
• Huckaby, Lauren V., William A. Hardy, Olivia A. Walkowiak, Mathew Gregoski, Suyog Mokashi, Arman Kilic, Brad Greenwood, and Taufiek K. Rajab. "Recipient–surgeon racial concordance in orthotopic heart transplantation outcomes." Journal of Cardiac Surgery 37, no. 8 (2022): 2247-2257. 
• Cheng, Zhi, Brad N. Greenwood, and Paul A. Pavlou. "Location-based mobile gaming and local depression trends: a study of Pokémon Go." Journal of Management Information Systems 39.1 (2022): 68-101.
• Zamoff, Mitchell E., Brad N. Greenwood, and Gordon Burtch. (2022) "Who Watches the Watchmen: Evidence of the Effect of Body-Worn Cameras on New York City Policing." The Journal of Law, Economics, and Organization 38.1: 161-195
• Burtch, Gordon, Brad N. Greenwood, and Jeffrey S. McCullough. (2021) “Ride-hailing services and alcohol consumption: longitudinal analysis.” Journal of Medical Internet Research 23.1: e15402.
• Clement J, Jacobi M, Greenwood BN (2021) “Patient access to chronic medications during the Covid-19 pandemic: Evidence from a comprehensive dataset of US insurance claims.” PLOS One 16(4): e0249453.
• Greenwood B, Adjerid I, Angst CM, Meikle NL. (2020) “How Unbecoming of You: Online Experiments Uncovering Gender Biases in Perceptions of Ridesharing Performance.” Journal of Business Ethics. Nov 18:1-20.
• Shuting (Ada) Wang, Brad Greenwood, Paul Pavlou (2020) “Tempting Fate: Social Media Posts, Unfollowing, and Long-Term Sales” MIS Quarterly, 44 (4), 2521-1571
• Kartik Ganju, Hilal Atasoy, Jeffrey McCullough, Brad N Greenwood (2020) “The Role of Decision Support Systems in Attenuating Racial Biases in Healthcare Delivery” Management Science, 66 (11), 5171-5181
• Finalist National Institute for Health Care Management Foundation’s Annual Research Award
• Finalist for the Responsible Research in Business & Management Award (AOM Fellows)
• Reprinted in the Management Science Special Issue on Diversity and Inclusion
• Greenwood, B. N., Hardeman, R. R., Huang, L., & Sojourner, A. (2020). Physician–patient racial concordance and disparities in birthing mortality for newborns. Proceedings of the National Academy of Sciences, 117(35), 21194-21200.
• 2020 PNAS Cozzarelli Prize (Best Paper - Behavioral and Social Sciences)
• Cited in Association of American Medical Colleges et al Amicus Brief in Students For Fair Admission v Harvard College
• Cited in the 2023 Economic Report of the President of the United States of America
• Cited in SFFA v Harvard College (Jackson Dissenting, pg. 231)
• Tae, C. Jennifer, Min‐Seok Pang, and Brad N. Greenwood. (2020) “When your problem becomes my problem: The impact of airline IT disruptions on on‐time performance of competing airlines.” Strategic Management Journal 41.2: 246-266.
• Brad N Greenwood, Kartik Ganju, Corey Angst (2019) “How Does the Implementation of Enterprise Information Systems Affect a Professional’s Mobility? An Empirical Study” Information Systems Research;30(2):iii-vii, 351-710
• 2017 Academy of Management Best Paper Proceedings, TIM Division
• Brad N Greenwood, Ritu Agarwal, Rajshree Agarwal, Anand Gopal (2019) “The Role of Individual and Organizational Expertise in the Adoption of New Practices” Organization Science; 30(1):191-213.
• 2022 - Exemplar Article for Routine Based Intra-Organizational Knowledge Transfer
• Reprinted in the Organization Science Organizational Knowledge Transfer Special Issue
• Hilal Atasoy, Brad N Greenwood, Jeff McCullough (2019) “The Digitization of Patient Care: A Review and Paths Forward on Electronic Health Records Research” Annual Review of Public Health; 40:1, 487-500
• Gordon Burtch, Seth Carnahan, Brad N. Greenwood (2018) “Can You Gig It? An Empirical Examination of the Gig Economy and Entrepreneurial Activity” Management Science 64(12) 5497-5520
• 2016 Academy of Management Best Paper Proceedings, TIM Division
• 2020 Management Science Best Paper Finalist (Information Systems)
• Brad N Greenwood, Seth Carnahan, Laura Huang (2018) “Patient-Physician Gender Concordance and Increased Mortality Among Female Heart Attack Patients” Proceedings of the National Academy of Sciences; 115 (34) 8569-8574
• Seth Carnahan, Brad N Greenwood (2018) “Managers’ Political Beliefs and Gender Inequality among Subordinates: Does His Ideology Matter More than Hers?” Administrative Science Quarterly; 63 (2) 287-322
• 2016 Academy of Management Best Paper Finalist, OMT Division
• 2016 Academy of Management Best Paper Proceedings, OMT Division
• Brad N Greenwood, Ritu Agarwal, Rajshree Agarwal, Anand Gopal (2017) “The When and Why of Abandonment: The Effect of Organizational Incentives on Technology Lifecycles” Management Science; 63 (9) 2948-2966
• 2015 Utah WCBI Poster Slam: Most Publishable Paper
• Brad N Greenwood, Anand Gopal (2017) "Ending the Mending Wall: Exploring Entrepreneur Venture Capital Co-Location in IT Ventures” MIS Quarterly; 41(3) PP. 989-1007
• Brad N Greenwood, Gordon Burtch, Seth Carnahan (2017) “Unknowns of the Gig-Economy” Communications of the ACM; 60 (7), 27-29
• Anand Gopal, Brad N Greenwood (2017) “Traders, Guns, and Money: The Effects of Mass Shootings on Stock Prices of Firearm Manufacturers in the U.S.” PLoS ONE 12(5): e0177720 – LINK
• Brad N Greenwood, Sunil Wattal (2017) “Show Me the Way to Go Home: An Empirical Investigation of Ride Sharing and Motor Vehicle Fatalities” MIS Quarterly; 41(1), pp 163-187 – LINK
• 2015 Conference on Information Systems and Technology, Best Paper Runner Up
• 2015 Workshop on Health IT Economics, Runner Up for Best Young Scholar Award
• Brad N Greenwood, Ritu Agarwal (2016) “Matching Platforms and HIV Incidence: An Empirical Investigation of Race, Gender, and Socio-Economic Status” Management Science; 62(8), pp. 2281–2303
• Brad N Greenwood, Anand Gopal; (2015) “Tigerblood: Newspapers, Blogs, and the Founding of Information Technology Firms” Information Systems Research; 26(4), pp. 812-828
• Academy of Management Best Empirical Paper Award, ENT Division
• 2012 Academy of Management Best Paper Proceedings, ENT Division
• Gordon Gao, Brad N Greenwood, Jeff McCullough, Ritu Agarwal; (2015) “Vocal Minority and Silent Majority: How do Online Ratings Reflect Population Perceptions of Physician Quality?” MIS Quarterly; 39(3), pp. 565-589
• 2015 MIS Quarterly Best Paper
• Corey M Angst, Sarv Devaraj, Carrie Queenan, Brad Greenwood; (2011) “Performance effects related to the sequence of implementation of health information technologies." Productions and Operations Management; 20(3) pp. 319-333
• 2013 POMS College of Service Operations Most Influential Paper

Media Clippings

• July 7, 2026 - Apple Podcasts
  Online Sports Betting and Addiction
• July 3, 2026 - Pieuvre
  The legalization of online betting has increased cases of addiction
• October 10, 2025 - Design World
  How safe ARE the automated factories and warehouses of today?
• September 5, 2025 - The Conversation
  Infant mortality rises in states with restrictive abortion laws – new research
• October 23, 2024 - The Academic Minute
  Efficacy of Breach Notifications Laws
• July 25, 2024 - PsyPost
  Abortion restrictions tied to elevated mental distress among both men and women
• July 11, 2024 - The Conversation
  Abortion restrictions harm mental health, with low-income women hardest hit
• September 7, 2023 - Bloomberg
  Airbnb Hosts Feel the Heat, From NYC to Paris
• July 12, 2023 - Poz
  How Health Care May Be Affected by the High Court’s Affirmative Action Ruling
• June 6, 2023 - American Association of Medical Colleges
  Do Black patients fare better with Black doctors?
• March 9, 2023 - Electrek
  This is what it might take to get everyone to stop driving gas cars
• December 7, 2022 - DC News Now
  DC AG Karl Racine sues Amazon over driver tips
• August 5, 2022 - Repro Rights NOW
  Researcher looks at lending programs to pay for abortions
• June 14, 2022 - TIME
  How Gunmakers May Benefit From Mass Shootings
• May 31, 2022 - The Conversation
  Firearm Stocks Spike After Mass Shootings as Investors Dismiss the Chance of Tightening Gun Laws
• November 29, 2021 - Fairfax Patch
  George Mason University: New Study Finds NYPD Body Cameras Decrease Citizen Complaints And Arrests
• September 30, 2021 - Alexandria Times
  Our View: Embattled Police
• March 16, 2021 - Cincinnati Edition 
  Black Doctors Dramatically Cut The Infant Mortality Rate For Black Babies
• January 13, 2021 - Forbes
  Eight Years After Sandy Hook, Mass Shootings Are Up, But Federal Gun Control Remains The Same
• January 13, 2021 - The Washington Post
  Mortality Rate for Black Babies is Cut Dramatically When Black Doctors Care For Them After Birth, Researchers Say
• November 10, 2020 - Insider
  Black Women Face a High Risk of Deadly Pregnancy Complications. Here's How to Talk to Your Doctor About It
• December 11, 2020 - Forbes
  Eight Years After Sandy Hook, Mass Shootings Are Up, But Federal Gun Control Remains The Same
• November 10, 2020 - Insider
  Black Women Face a High Risk of Deadly Pregnancy Complications. Here's How to Talk to Your Doctor About It
• August 17, 2020 - USA Today
  Black Babies More Likely to Survive When Cared For By Black Doctors – U.S. Study
• August 1, 2020 - Forbes
  Covid-19 and Civil Unrest Fuel Comeback for Gun Industry